Translating a website in a way that preserves the integrity of a brand image

Apparel company

  • Issue

    The client wanted to have the brand concept, company history and other information on its website in such a way that would not harm its global image as a long-established luxury brand.

  • Solution & result

    We used transcreation to leverage the brand image and create a translation that will resonate with customers in Japan.

  • Related information
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