Translating magazine articles while preserving various nuances

Apparel company

  • Issue

    The client wanted to report interviews and articles that feature its brand to its headquarters, but wanted the translations to convey the appropriate nuances present in the original sources.

  • Solution & result

    When translating reports to the company headquarters on how the brand is handled in Japanese magazines, we used transcreation to convey the subtle nuances, and the client was very satisfied.

  • Related information
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