Want to launch a globally expanding campaign to suit the Japanese market

Overseas content distribution company

  • Issue

    The client did not want to make significant changes due to the global expansion, but it was essential to communicate in a way that is suitable for the Japanese market.

  • Solution & result

    Based on the objectives of the marketing strategy, we proposed several transcreation options that are suitable for the Japanese market while maintaining a global tone. By presenting approaches from different angles, we shared the localization possibilities with the client and facilitated a smooth decision-making process.

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